Pepsico India Signs Bollywood Heartthrob Hrithik Roshan As The Face For High Energy Drinks Brand Mountain Dew

The internationally renowned Bollywood superstar Hrithik Roshan is now the new celebrated ambassador for the cutting edge drinks brand Mountain Dew.

Ruchira Jaitley, Category director of PepsiCo India stated “We are proud to associate with Hrithik Roshan, who truly reflects the daring, bold and fearless persona of the brand and its consumer.”

Looking forward to his journey ahead, Hrithik Roshan said “Mountain Dew has always celebrated the bold and adventurous spirit of the youth. I am a big fan of its ‘can-do’ and challenging attitude which I identify with personally as well.” Hrithik’s association with Mountain Dew in addition to his endorsement of other leading brands, such as Swiss watchmaker Rado, makes the leading actor an even bigger household name.

On the film front, Hrithik is set to be busy wrapping up father Rakesh Roshan’s Krrish 3, followed by Siddharth Anand’s remake of the successful Hollywood hit, Knight And Day. This international tie will perfectly piece in with his partnership with Mountain Dew.