Ever since the early stages of the culture, rappers found a way to get themselves noticed by the fashion world while looking for exclusive sneaker collaborations and custom clothing.
Top companies soon made a move and decided to offer consistent deals to Hip Hop acts with exquisite fashion testes. After going for luxurious brands for years, now everyone is into sportswear so below we’re going to break down the most interesting collaborations between sneaker companies and rappers.
10. Future and Reebok
This is one of the most recent collaborations coming a rapper and a sportswear brand and even if Reebok is not really popular in North America but Future made a strong commitment to change that.
9. A$ap Ferg and adidas Originals
A$ap Ferg is known to Hip Hop fans for his unique rapping skills but his fashion tastes don’t fall off behind either so last year he earn a sneaker deal with Adidas and now he gets a well-deserved spot in our top 10.
8. Big Sean and Adidas Originals
Big Sean also teamed up with Adidas Originals and the final result is something the Detroit rapper is definitely proud of. So are we!
7. Pusha T and Adidas Originals
Just like Kanye West, G.O.O.D. Music president Pusha T managed to land himself an exclusive sneaker deal with Adidas. The shoe is named Adidas EQT Running Guidance ’93 ‘King Push’ and the final design was well-received by the Hip Hop community.
6. Wiz Khalifa
What better way to match Wiz Khalifa’s outfit then to add a pair of Converse Chuck Taylor on his feet. Now he gets to do that every day due to his exclusive sneaker deal with the brand.
5. Meek Mill and Puma
A dream chaser can’t hustle through the day without a pair of comfortable sneakers, right? Meek Mill’s partnership with Puma brought some true value to the sneaker culture.
4. Rihanna and Puma
RiRi made her debut in the sneaker world by surprise and her collaboration with Puma resulted in one of the most desired shoes of the year so we should clearly expect more releases to carry her mark.
3. Drake and Jordan Brand
What came out as an exclusive release for Drake developed into a collaboration between Jordan Brand and the OVO ambassador. Just like other Jordan releases, the shoe became an instant success with a second edition in the making.
2. Pharrell Williams and Adidas
One of the most successful entertainers now has the opportunity to put his print on the sneaker game. In one year Pharrell designed enough sneakers for a life time and his partnership with Adidas is still in development.
1. Kanye and Adidas (or Nike?)
This was a hard one because Kanye clearly has a huge impact in the sneaker world but what should we chose for – his collaboration with Nike or Adidas? Let us know what you think in the comment box below.